Here's a comprehensive summary of the YouTube video transcript:
Google Spam Update Analysis
This video discusses the recent Google spam update and its impact on search rankings, along with a preview of new features for the tracking tool, Trackings.AI. The creator shares their daily revenue numbers and then dives into an analysis of how various websites performed after the update.
Daily Revenue Snapshot
- Total Revenue: $948 (up $60 from the previous day)
- Amazon: $170
- Mediavine: $104
- Adult Revenue Source: $674
Trackings.AI New Features
The creator highlights upcoming features for Trackings.AI, designed to automate and enhance SEO strategies:
- Reddit Automations (Signals):
- Real-time monitoring of new Reddit threads.
- Identifies opportunities to promote products (e.g., local SEO).
- Generates AI-powered responses to "soft shill" products.
- Autopilot:
- Automatically comments on identified Reddit threads in bulk.
- Will likely be available for Pro and Plus plans.
Post-Update Search Analysis
The creator analyzes search results for various queries to observe the impact of the Google spam update:
- "Best Bitcoin Casino":
- Sponsored links and cloaking detected.
- Bitcoin.com ranking for gambling sites.
- Parasite sites and crypto sites observed.
- "Online Casinos Canada":
- Casino.ca ranking, along with news sites.
- "CBD":
- Forbes ranking at #1, which surprised the creator.
- Healthline, Medical News, Reddit CBD forum, and even Yelp were observed ranking.
- "Best VPN":
- PC Mag and VPN review sites are present.
- Apple Support Communities ranking, indicating opportunities for "best anything iOS" keywords. The creator suggests this could be a valuable keyword research strategy.
Impact of the Update on Specific Platforms
- HubSpot: Was negatively impacted by the update.
- Facebook Groups: Remain strong and are not directly impacted by organic ranking changes as they rank in the forum section. The creator is still utilizing them for promotion.
- Reddit: Continues to perform well, leading to the development of the Trackings.AI Reddit product.
- Hrefs: Shows a downward trajectory, attributed to market shifts towards Google Discover and recency over evergreen content.
- Forbes: Noted for ranking for a wide variety of terms post-update.
Key Takeaways
- The Google spam update had significant and surprising results, impacting major publications like Forbes.
- "Parasite SEO" strategies, where unrelated sites or platforms rank for commercial terms (e.g., Yelp for CBD, Apple Communities for VPNs), are still prevalent and can be exploited for keyword research.
- Facebook Groups and Reddit remain valuable platforms for promotion and content distribution.
- Trackings.AI is introducing powerful automation tools for Reddit, aiming to streamline product promotion and SEO efforts.
- The SEO landscape is shifting, with an increasing emphasis on recency and Google Discover.